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derglarisce

A number of Helpful Helpful hints that Help You Boost Your Garden Sites Landing Page's Conversion Rate

If you want to get google traffic to your landing page, then you simply have to go where your market is and get in front of them. The purpose of having a landing page is to make sure that the visitor gets what he/she came looking for. In other words, it is a dedicated destination that helps the site visitors rather than confusing him. You can have a potentially highly converting landing page, but if your offer is bad then it still will not convert well. Let's take a good quality look at a couple of solid tips to increase your landing page's conversion rate. As you begin writing copy for you landing page keep in mind that most prospects are emotional actors or buyers they need a reason to react to your page. It's more of a want that rules at this time than the need. In other words, you need to invoke the desires of your prospects with your words so that they actually feel the need of taking up your offer. Tell them a short story or focus on the benefits of the merchandise and show them what the benefits are for them if they act now. Think outside of your norms and you'll reach more prospects. Second decrease the risk to your prospects by offering them a fool proof guarantee. Your landing page is the best place to proudly announce your guarantee and watch the difference it can make to your conversion rates. No matter what you're marketing, offering a guarantee will make prospects more likely to take action. Last but not least, let your customers know what your shipping terms, rates and delivery times are for your products, this tends to reassure them and let them know when they can expect their items. If your item is virtual, can it be instantly downloaded upon payment or of it's hardgoods, will it take a week or more to arrive, is expedited shipping available? The more clearly you communicate to your prospects in this matter, the easier it will be for you to convert them. Let's face it, nobody wants to wait these days, so why not show them how quick they can get your product? In summary, anybody can create landing page for their merchandise/service, but what makes it helpful is how you optimize it. Always test your page using split testing because that is the only way to find out what works and does not work. The surest path to the end of the rainbow with your landing page is testing as a lot of elements as you think are necessary. Never be timid about making stupid mistakes or any kind for that matter, not ever, because that is how you will learn and that is the best way to find out. The more you keep learning and doing, pretty soon you will become an expert at landing page optimization.

Don't be the product, buy the product!

Schweinderl